In a world of Instagram and Snapchat and Facebook, our attention is pulled in a million different directions each and every day. Digital marketing experts estimate that most Americans are exposed to upwards of 10,000 images and ads daily. What this means is that whatever you’re selling has to stand out. That’s where virtual tours come into play!
When you’re listing your home for sale, it is strong staging, photography, and digital media that will make buyers stop and take a second look. You WANT to be a scroll-stopper and the best way to do that is to give the people what they want. And what they want is all the information.
A virtual tour really gives a buyer the feeling that they’re walking through the home. In turn, making them want to schedule a viewing so they ACTUALLY get to walk through the home. That visual motivator will drive the buyer to want to see the inside more than simply still photographs alone.
Why Virtual Tours Work So Well
In this digital age, it’s no surprise that video content drives clicks, views, and shares. All that exposure will only help sell a home faster. In fact, studies show that the average user spends just 48 seconds on any particular website before moving on. However, that time increases to nearly six minutes when that website contains relevant video– the same goes for your real estate listing. It’s worth noting that posts containing multi media also rank higher in search engines, often increasing traffic to your post by a full 100 percent more than posts without video.
We here at Hill Co. Realty specialize in presenting a full multi-media marketing campaign to the sale of your home. If you want a high-quality virtual tour guaranteed to sell your home faster, Hill Co. Realty is absolutely the way to go.
It’s just part of what makes us here at Hill Co. Realty particularly hard working, experienced, and ready to serve you!